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About
Once Upon a Farm is an organic baby food company founded in 2015 by Cassandra Curtis and Ari Raz. The company was established with a mission centered around two guiding principles:
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Children should have access to food that is organic, fresh, clean, and real; and
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Parents deserve options that are delicious, nutritious, and convenient.
Cassandra Curtis originally developed the first recipes in her own kitchen to feed her children, after realizing that no products available in grocery stores met her high standards for quality and nutrition.
Inspired by this mission, in 2017, industry veteran John Foraker—former leader of Annie’s and president of its operating unit at General Mills—joined forces with actor, philanthropist, and entrepreneur Jennifer Garner, alongside Cassandra and Ari, to build what they envisioned as the next-generation childhood nutrition company.
Since then, Once Upon a Farm has assembled a team of experienced Consumer-Packaged Goods (CPG) professionals known for challenging industry norms, creating an organization of talented and passionate individuals dedicated to success.
Today, Once Upon a Farm is driving systemic change in childhood nutrition by delivering real, organic, farm-fresh food made without added sugar, preservatives, or artificial ingredients. From a baby’s first bites to school-ready snacks, the company has become a rapidly growing leader in modern childhood nutrition—offering innovative, nutrient-rich, and delicious food solutions for busy parents and their children.
Headquarters
950 Gilman Street, Suite 100 Berkeley, CA 94710
Financial information
Underwriters
Goldman Sachs, J.P. Morgan, BofA Securities, William Blair, Barclays, Evercore ISI, Deutsche Bank Securities, Oppenheimer & Co., TD Cowen
Calls within Tajikistan are free
Investments
Information
The information provided is for informational purposes only and should not be considered as an offer to buy or sell foreign currency, securities and/or other financial instruments. The information presented on this website is not an individual investment recommendation. Financial instruments or transactions mentioned in this section may not be suitable for you, may not correspond to your investment profile, financial situation, investment experience, knowledge, investment objectives, attitude to risk and profitability.
LLC "Exchange Broker" does not guarantee and does not promise future profitability of investments, does not guarantee the reliability of possible investments and the stability of possible income. Investment results in the past do not guarantee income in the future.
LLC "Exchange Broker" is not responsible for possible investor losses in the event of transactions and investments in financial instruments, and also does not guarantee the return, effectiveness and profitability of investments.
LLC "Exchange Broker" hereby informs that it operates in the securities market in accordance with the following professional participant licenses issued by the Ministry of Finance of the Republic of Tajikistan: depository activity No.010/25 dated 25.06.2025; brokerage activity No.007/25 dated 25.06.2025; dealer activity No.008/25 dated 25.06.2025 and securities management activity No.009/25 dated 25.06.2025, and also informs about the risk of a conflict of interest, including as a result of combining various types of professional activity in the securities market.